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Avans University of Applied Sciences Future Proof International Business
Avans University of Applied Sciences

Future Proof International Business

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Introduction

Why such a leap into the future? A business's 'long-term success' depends foremost on the ability to take advantage of attractive opportunities when they arise, while surviving adverse circumstances or rapidly-changing environments. These societal challenges will continue to have an even greater impact on business. In order to inform strategic planning and respond to these opportunities and changes, industry and business need to assess their resilience, anticipate the future, and creatively envision scenarios.

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