Post-Graduation in Business Management with Emphasis in the Pharmaceutical Market

The objective of the course is to develop managers to work in the pharmaceutical market, which is constantly changing and increasingly competitive, offering the necessary tools for analysis, planning, implementation and control of business strategies.

Modality

HYFLEX. Be free to participate in live classes in person at ESPM units or virtually via Zoom. Participate in person to live immersive experiences and network. Or join virtually from wherever you are to best fit your schedule and location. Lecture recordings available to review discussions (does not generate absence allowance).

* There is a mandatory face-to-face meeting on Saturdays per discipline in HyFlex graduate programs, on average one Saturday per month.

In partnership with SINDUSFARMA

SINDUSFARMA and ESPM have the objective of jointly promoting the dissemination of scientific, technological and regulatory knowledge that affects the activities of the pharmaceutical industrial sector, aiming at the development, updating and improvement of professionals who work in the pharmaceutical industrial sector, through educational programs, publications and social events.

for whom it is intended

Graduated professionals in different areas of knowledge, working in any area of the company and who wish to specialize or acquire new skills in the area of Business Management with emphasis on the Pharmaceutical Market.

what will you learn

The Graduate Course in Business Management with an emphasis on the Pharmaceutical Market has a structure that seeks to promote the development of essential skills for business management. The proposed curricular matrix is composed of disciplines complemented by extracurricular activities for the execution of a final project and, eventually, lectures to be given by invited specialists that will occur throughout the course in an integrated way to the regular disciplines.

All disciplines will have a class dedicated to the participation of a special guest, leader of a relevant company and pertinent to the theme of each subject.

Leveling

• Marketing Fundamentals (Distance Education)
• Fundamentals of Finance (Distance Education)

Management

• Team Leadership
• Sales Analytics and ManagementPharma
• Business Simulator
• Project Management and Agile Methods
• Marketing and Strategy
• Marketing in the Pharmaceutical Industry
• Consumer/Patient Insights in the Digital Environment
• Information Technology and Digital Platforms
• Special Topics for the Pharmaceutical Industry I and II
• Healthcare Relationship Management - HRM
• Health Innovation Strategy and Digital Channels in the Pharmaceutical Industry

Integration

• Multidisciplinary Integrative Project

Classes are held on the ESPM graduate campus, and can be taught at other locations, pre-scheduled by the professor. The EAD disciplines, indicated in the course program, will take place concomitantly with the face-to-face disciplines and in the initial period of the course.

Business management with an emphasis on the pharmaceutical market

It aims to develop pharmaceutical industry managers to act in a constantly changing and increasingly competitive scenario, offering the necessary tools for analysis, planning and control of business strategies. A partnership between ESPM and Sindusfarma has the participation of executive professors from the pharmaceutical market. Check out the special conditions for employees of companies associated with Sindufarma.