Business Management Course
Prague, Czech Republic
DURATION
10 Days
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
Request application deadline
EARLIEST START DATE
05 Aug 2024
TUITION FEES
EUR 850 *
STUDY FORMAT
On-Campus
* early bird fee. Please note, that after the 30th of April 2023, there will be a late enrollment fee charged in the amount of 50EUR on top of the course fee
Introduction
In this course you will learn all the necessary methods, principles, approaches, and tools, to become a successful manager of a business or a small team. You will however not only find out about the theoretical aspects of being a manager, but you will also improve many practical skills, such as planning, organization, leadership, control, analytical thinking, decision-making, strategy-making, and its implementation, human resources, and more.
Description
Business Management will concentrate on operating a small business. While business theories and case studies will be used, the majority of this course will be a true workshop in which the student will learn real-life applications of how to manage a small business. Real-life issues of finance, taxes, staff and employees, marketing, vendors, inventory, ops, and quality control will be utilized to give as realistic a view as possible for the students entering the business world.
Through examinations of key strategic decisions taken at a number of real, successful small businesses, the learners will be creating a solid foundation for further studies in business or will be able to apply these insights directly to their own budding business ventures. Students will be taught to write a realistic business plan.
Schedule: Monday - Friday, 9:00 - 14:00
Accommodation: For accommodation options, please visit the dedicated page.
Admissions
Curriculum
Credits: You will receive an official Certificate of Attendance upon completion of your course. Please inform the organizing staff if you require any extra supplements, such as the Transcript of Records. The student is eligible to receive up to 5 ECTS credits, however, please follow the instructions here and consult the acknowledgment process with your university in advance.
Course Outline
Grading
Each meeting will have tasks and assignments. These daily tasks will be a mixture of teamwork and individual work. These tasks alone will determine the student's grade. Students will receive immediate same-day feedback on all assignments. A final project of a business plan will also be assigned.
All workshop tasks combined will comprise 75% of the student’s grade and the business plan will comprise the remaining 25%.
Day 1
- What is a Small business/Entrepreneurship?
- Business Skills
- Strategic Ownership/Mgmt
- Franchisement
- Buying an existing business
Day 2, 3 and 4
- Building a business plan (SWOT)
- BRIE Model
- Marketing/Guerrilla Mktg
- Creating a solid financial plan
- Managing CashFlow
Day 5 and 6
- Small business Mkg strategies
- Pricing and credit
- Integrated Mtkg communications
- E-commerce and the Entrepreneurship
Day 7
- Funding
- Equity Financing
- Debt Financing
- Budgeting
- Location, location, and location
- Layout and physical facilities
Day 8
- Business Mgmt 101
- Purchasing, quality control, and vendors
- Project Management
- Managing Inventory
- Staffing/HR
Day 9
- Staffing/HR
- Delegation/Monitoring
- Motivation
Day 10
- Legal, Ethics, and Govt Regs
- Succession Mgmt and Risk Mgmt
- Value-based firm
- By law and govt regulation
*Program/Course Outline is subject to change.
Program Outcome
Skills
Upon successful completion of this course, you will be able to:
- analyze the processes through which business ideas are evaluated
- identify the characteristics of a successful business
- identify and describe strategies for supporting a business
- distinguish between business ideas and opportunities
- creating a formalized business plan, and performing this task
- create a marketing plan, and perform this task
- knowledge about financing business ventures
- knowledge about leading and staffing a business
- identify and describe teambuilding dynamics