Diploma in Business Administration (with double concentration Marketing-Multimedia)

Do you like to innovate, create and want to stand out? Are you interested in business as well as marketing? Sign up for our Diploma in Business Administration with a double concentration in Marketing and Multimedia!

The students who take our training are passionate about business, sales, advertising and new technologies. They are creative, hardworking and they want to evolve in a dynamic field.

Who plans and develops interactive display videos? Those of online stores? The ones that appear on your cell phone? Thanks to our diploma, you will distinguish yourself in a particular business niche: digital marketing.

duration

3 year program. Leads to obtaining a diploma in business administration with a double concentration in marketing-multimedia.

Program overview

This program offers you specialized training in marketing and multimedia, while giving you a solid foundation in business.

During the first year, the program teaches you general knowledge in accounting, management or business creation. During the second and third year, you specialize in marketing (customer service, advertising, retail, etc.), while developing practical skills in video, animation and design.

At the same time, you strengthen your sense of organization, your ability to work in a team and your communication skills.

At the end of the program, you stand out in the design and planning of digital and interactive marketing strategies. You can then join the marketing department of a company or go into business!

If you have a creative mind, sales attracts you and you love technology, choose our Diploma in Business Administration with a double concentration in Marketing and Multimedia!

Topics studied include:

• Economy
• Creation and entrepreneurship
• Human Resource Management
• marketing
• Consumer's behavior
• Advertising, promotion and public relations
• Sales techniques
• New Marketing Technologies
• Multimedia applications
• Creation of websites, applications and interactive tools
• Creation of advertisements and promotional material

The school has two admissions: one in September for all programs and one in January for university programs only. However, between May 1, 2022 and July 1, 2022, Canadians will still be able to register for the start of the September re-entry, while internationals will have to wait for the next re-entry, either in January 2023 or September 2023, according to their program.

Internships

You will have the opportunity to put your skills into practice and learn about the world of work during a five-week internship.

Successful students could complete a 16-week paid co-op placement.

Continuing Studies

Students who wish to pursue university studies could transfer credits to the bachelor's degree in business administration at the Université de Saint-Boniface .

On the other hand, our graduates can pursue studies leading to the CM (Chartered Marketer) designation.

Job opportunities

Usually, our graduates work in companies, where they participate in the development of digital sales strategies.

They also put their skills at the service of all groups (museums, banks) using digital media.

Examples of areas:

• Digital marketing
• Sale of products online
• Development of digital sales tools
• Visual design of sales terminals
• Market development
• Customer service
• Human ressources
• Web design
• Publicity

Examples of positions:

• Head of digital marketing
• Retail sales supervisor
• Head of digital media strategy
• Advertising
• Web designer
• Application developer
• Graphic designer

You can also choose to create your own business or get started in digital marketing consulting!

Note: The start date and deadline are different for international applicants outside Canada and for Canadian or permanent resident/US applicants